Our Services
Advertising
Advertising is about emotion. You need to engage your audience instantly and hold them until you get your message across. Your ads should leap off the page or screen or taxi cab or t-shirt or heli banner or shopping trolley and bring your brand to life. With a talent for creating maximum visual impact, clear messages, compelling calls to action and finely crafted copy, we’ll make sure your name gets noticed. No matter who’s got the ad next door.
Print and Employee Communications
Talk. Messages. Communication. Any way you say it, it’s important. When you can’t be there yourself, your communications materials are your sales team. Your recruiters. Your ambassadors. They need to think and sound like you do. Whatever your brand, positioning, tone, audience or purpose, our experience in producing really good communications will translate into your language. We do leaflets, brochures, staff handbooks, giveaways, exhibition stand displays – pretty much anything that has words or pictures.
E-solutions
Interactivity is vital if you are to keep your audience engaged. Here you are on the web. The land of banners, flash microsites, viral emails, chat rooms, webcasts – really, any magical methods you could imagine. What we like most about technology is that it makes anything possible. You want your message on DVD? CD-ROM? Interactive touch screen? Put these limitless possibilities together with a team as creative as we are, and our clients start seeing campaigns that are out of this world. Our E-solutions team is passionate about, in order of importance: accessibility, clear navigation and robust data management. And they believe in “stickability” – keeping your audience engaged.
Diversity
We have extensive communications experience in this area and on-going relationships with organisations like SOCPO (the Local Government HR body) and EFA (Employer’s Forum on Age). We believe diversity is more than ticking boxes to come in line with legislation. More than ever there is a strong business case for tapping into a diverse wealth of talent. Organisations that embrace and drive a programme for diverse talent tap into a rich seam of experiences, creativity, abilities and perspectives. This has dramatically improved performance and competitive advantage for organisations in the public and private sector. We’ll take you step-by-step from evaluating your diversity policy through to rolling-out an attraction and internal engagement programme.
Research and Employer Branding
Employer Brand is a hot topic these days. But it is not a fad. Long gone are the days of the distress purchase. Creating an integrated and strategic approach to your communications will give you a powerful presence in the marketplace, improve attraction of the right talent and, ultimately, help make significant cost savings. We will manage your brand at every stage: research, market analysis, creative development and guidelines, media strategy, PR strategy, events planning, internal engagement and diversity. You can’t do this without research. Our links with focus groups, original research, desk research and access to industry renowned databases will help you make informed, risk-managed and inventive decisions. For us, branding is about being the best for the best value.